30 years of SCORE magazine: the 30th anniversary issue
30 years in the making, SCORE magazine Volume 30 Number 4 is the first of several special editions in 2022 celebrating our 30th anniversary. Our previous anniversary issues were one-time special issues.
When I bought the first issue of SCORE in 1992 in a Las Vegas store, I had no clue that it would outlast all of the other big-bust titles on the shelves or the tons of other men’s “sophisticates” that were filling the racks at newsstands, gas stations, adult book and video shops, and general magazine stores that had adult sections.
When we published the 15th anniversary issue, a reader mailed “Scorecard,” “I look forward to seeing what you will put together for the 20th anniversary issue.” Then we published the 25th anniversary issue. I wonder what he would think of this issue. Thirty years is a real milestone considering that men’s mags appeared and disappeared very quickly over the decades, not to mention surviving the Internet, and, more recently, surviving a global pandemic that damaged every kind of business.
In 2003, Adult Video News contacted us about doing a story. The writer wanted some history about SCORE.
“Our founder John Fox began working in big-bust publishing in 1974,” I explained. “He and his partners founded SCORE magazine in 1992. SCORE has always been rooted in big-bust modeling from its inception. Big boobs are not a passing fad with us like other companies. He set the pace for the staff. We were never a layer cake of corporate procedures that insulated management from the creative departments. Make it better than it has to be is one of his mottos.”
There’s more to the story than that, of course. Much more. From finding and attracting the best girls to keeping up with advances in technology to listening to the readers, we kept moving forward, making SCORE “better than it had to be.”
In the 20th Anniversary blog, I wrote, “I like new tech, but it’s only a means to an end, and that end is the love of big tits.”
